In 1984, Ronald Reagan had one of the most successful presidential ad campaigns, a set of commercials called "Morning in America", "Bear in the woods", and "America's back". "Morning in America" is his most remembered ad, which showed an idealistic montage of Americans playing in their yards, going to work and raising a flag. His opposition, Democrat Walter Mondale's ad "Fighting for your Future" portrayed an America which was the opposite of what Reagan's ads pictured.
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